Article written by Andrea Goh of @whatsthegoh. Read the original at www.whatsthegoh.com
French beauty and skincare brand L’Occitane has just launched a recycling initiative in partnership with TerraCycle, an organisation that focuses on reusing and up-cycling difficult-to-recycle waste. Much of the packaging used in skincare and beauty products are often difficult to recycle, and sadly ends up in landfill. L’Occitane aims to address this by providing recycle bins in-store for you to dispose of these products, which then will be sent to TerraCycle to reuse.
One of the best parts of this initiative is that L’Occitane accepts empty packaging from ANY brand! And as an added incentive to recycle, L’Occitane offers you a 10% discount on the day you drop off your empty products.
Below is a list of the types of packaging you can drop off:
- Beauty packaging such as lip balm tubes, makeup remover bottles and pumps, fragrances bottles and pumps, and deodorant sticks.
- Skin care packaging such as face mask packaging, refill pouches, and dispensers and tubes for soap, facial cleansers and body lotions.
- Hair care packaging such as pumps and caps from shampoo and conditioner bottles, hair care dispensers and containers, hair product trigger heads, and refill pouches.
This initiative is currently being piloted in all L’Occitane boutiques across Australia. Let’s show our support as I’m sure, you like myself would love to see this continue.