Karrinyup Local

Meet Jo-Anne, Director of Mulberry Cards and Gifts

Tell us about your store? 
Mulberry Cards and Gifts is an independently family owned business. We specialize in unique gift lines and have one of the largest card ranges in Perth.  We have 8 casual staff who have all been with Mulberry's between 6 to 16 years.

What is the best part about owning a business?
The satisfaction of providing a service to the community who are after something different for a friend or loved one on a special occasion. I love my team and feel a sense of pride in the high-quality products we source and make available to the community.

I also like the flexibility and freedom that comes with owning my own business which allows me to take care of my grandchildren when I can.

How long has Mulberry Cards and Gifts been at Karrinyup?
I purchased Mulberry Cards and Gifts in 2002 from the previous owners who had been at Karrinyup for 4 years previous to that.

Who or what inspired you to start your own business?
I was born and raised in a very small own in the wheatbelt. My whole life we had one general store that only provided the necessities. When we moved to the city to educate our children I wanted to continue to work for myself in a small business where I could interact and form relationships with my customers. I was inspired to own a business that provided a variety of quality products that chain stores did not.

When not running your businesses, how do you like to spend your free time?
In my spare time (which is very little) I spend it with my 4 grandchildren, I also enjoy exercising and eating out.

As a proud supporter of Australian brands, which are your favourite?
Some of our favourite Australian brands are...
  • Lala Land Cards and Gifts
  • Mrs Darcy Candles
  • Intrinsic Stationary
  • Compendium Books
  • Maine Beach Body Range
  • Salus Body Range
  • Jones and Co Pots 
What makes Karrinyup Shopping Centre an important part of the community?
The shopping centre provides a place for the community to go and meet friends/family and find any kind of product in one location.The Centre is accessible, safe, clean and is an enjoyable place to be. Without it, locals would need to travel a substantial distance to find what they need.
 Find Mulberry Cards and Gifts on the second floor near David Jones.